Trailer 1

Released

Vice City returns in the present day and Lucia is introduced — the record-breaking December 2023 reveal.

Watch the official trailer

What Rockstar showed

7

  1. A modern-day return to Vice City

    Confirmed

    The first trailer confirmed Grand Theft Auto VI returns to Vice City — Rockstar's take on Miami — but in the present day rather than the 1980s. Smartphones, livestreams and social media run through every shot, all set inside the wider state of Leonida.

  2. Lucia, the series' first female lead

    Confirmed

    Lucia is the first female protagonist in a mainline Grand Theft Auto. The trailer opens on her leaving Leonida Penitentiary and frames her and an as-yet-unnamed male partner as a modern Bonnie and Clyde.

  3. Scored by Tom Petty's 'Love Is a Long Road'

    Confirmed

    The reveal is set to Tom Petty's 1989 track 'Love Is a Long Road' — a song about a relationship full of ups and downs, hinting at the tone of the protagonists' story. Streams of the track surged on Spotify within a day of the trailer dropping.

  4. A world full of incidental life

    Spotted in trailer

    Much of the detail lives in the background: beachgoers and influencers filming themselves, a street race being organised, mud-track ATVs, and — famously — an alligator wandering into a convenience store. Rockstar was signalling a world of systemic, emergent events.

  5. Leonida, from neon coast to swamp

    Confirmed

    Rapid cuts established the geography fans now study frame by frame: the neon Vice City strip, the Leonida Keys, a highway chase along Interstate 404, and speedboats running off the coast.

  6. Dropped a day early after a leak

    Confirmed

    Rockstar had set the reveal for December 5, 2023, but when the trailer leaked the night before, the studio simply published it officially on December 4 rather than fight the leak — a fitting start for a game whose every frame is now dissected.

  7. A record-shattering debut

    Confirmed

    The trailer drew more than 90 million views in 24 hours — the most-viewed non-music video on YouTube at the time — and became the platform's most-liked game trailer. It was the clearest possible signal of unprecedented demand.

Frames from the trailer

The Vice City skyline at dusk, as shown in the GTA 6 announcement trailer
© Rockstar Games — source
Lucia introduced in the GTA 6 announcement trailer
© Rockstar Games — source
A crowded Leonida beach in the GTA 6 announcement trailer
© Rockstar Games — source

People & places featured

Lucia Caminos official artwork from the GTA VI website - Lucia punching a heavy bag in a gym

Lucia Caminos

Confirmed

One of the two playable protagonists and the first non-optional female lead in a mainline GTA. Lucia's father taught her to fight from…

 Vice City official screenshot from the GTA VI website - a jet flying over a sign that says Vice City

Vice City

Confirmed

Leonida's biggest city and the heart of the game, now in a modern-day setting. Rockstar pitches it as the glamour, hustle, and greed of…

 Official GTA VI website illustration of Leonida - a long highway bridge over calm water with a seaplane in the sky

Leonida

Confirmed

The state where GTA VI takes place - Rockstar's fictional spin on Florida. Leonida stretches from the neon streets of Vice City through…
Sources (3)